A blog on the basics and the complexities of global warming and climate change.
Saturday, January 10, 2009
"Green" billboard to light up Times Square!
Posted by Dhairya Thakker(Admin) at 12:01 PM Labels: carbon emissions, Times square
NEW YORK (Reuters) – The world's first billboard running solely on wind and solar power is ready to make its debut in the capital of all billboards -- New York's Times Square.
Wind whistling between the neighborhood's skyscrapers should keep the giant billboard lit constantly, said the manufacturer, Japanese copy and photo giant Ricoh Company Ltd.
The "Eco-Board" weighs 35,000 pounds (15,800 kg) and will be powered by 16 vertical wind turbines and 64 solar panels.
"We wanted to make a statement that we can put up a advertisement and not impact the environment, so that began the journey to Times Square," Ricoh spokesman Ron Potesky said.
A positive step this. Such an initiative will reduce the C02 usage by 18 tons per year. Yes, there have been a few delays but it's certain that such boards will lit up the Times Square in the coming weeks. Here's hoping to see many more of such boards!
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